No!


Sometimes, we have to say No!.

 

Let's be honest, if you sell widgets for a few pence - and individual consumers only need one widget - then a PPC based marketing campaign costing a few pence per click could easily out-strip not only your profit, but actually put your business into a loss making situation.

In that situation, it may be prudent to consider other more conventional forms of advertising, or by generating excellent organic listings within the major search engines, or by requesting free listings on a number of well placed marketing portals, of which there are many.

Generating organic listings has become a little more hit and miss now that PPC has arrived on the scene, but can still be achieved if you know what you're doing.

We generate highly placed organic listings on a huge number of search terms - but the situation does need constant monitoring and tweaking to maintain a good position for any length of time - if you're promised a page 1 listing on Google for instance, that might only be for this week!!! Any organic listings worth anything will be fought over constantly, by your competition - and you will need to do the same.

We'll advise our clients on maintaining organic listings, though the situation can change week by week.